We onboarded Ghani Al Oud, a premium perfume brand, in November 2024. Our goal was to build a strong online presence and drive sales with Gen Z-focused marketing.

First, we set up a solid foundation with store optimization and quality creatives. We then launched and tested multiple Meta ad campaigns to find the best performers. Once we identified winning ads, we scaled them for maximum results.

To expand reach, we added TikTok ads, tapping into short-form video trends to engage a wider audience.

Results so far:

Sales: Rs 8.4 million+

Orders: 1,930+

Conversion Rate: 2.61%

Sessions: 61,354 visitors

This step-by-step strategy helped Ghani Al Oud grow into a trending perfume brand among Gen Z shoppers.